We are grateful to have been asked to play a role, working directly with the CEO and Part Time CFO. The initial pain point was around receiving timely and accurate financials and New Economy provided a full stack solution by plugging in a tech-savvy bookkeeper and a startup controller. Together, we have fallen into a rhythm, providing financials and a month end close with a short turn around time for analysis purposes. After establishing trust and credibility, the Embr team realized New Economy could provide them with additional high value leverage. New Economy has since focused on the bigger picture strategy, taking on the role of managing the capitalization table and building and maintaining the weekly cash flow and monthly financial models.